San Diego-based public relations agency

Job Title: PR Senior Account Manager – Consumer Goods, B2B Technology, Healthcare Tech

Major Areas of Responsibility: The major areas of responsibility include, but are not limited to, the following: 

  • Develop strategic marketing communications, PR plans and provide senior-level strategic counsel to clients;
  • Draft, review and distribute media materials, including press releases, backgrounders, feature articles, brochure copy, website copy, blogs and more;
  • Strategically manage multiple clients’ business objectives, projects, and deadlines;
  • Maintain relationships with top tier media to readily secure coverage on behalf of clients;
  • Establish “friendly” status with fitting reporters, as outlined with the management team;
  • Stay apprised of clients’ brands, products, and/or services their key issues, competitive situation and industry trends;
  • Uncover and interpret industry information to accomplish client business objectives;
  • Understand clients’ value prop and what drives their business forward;
  • Work closely with media and social media teams to deliver on client KPIs;
  • Resolve client concerns quickly and effectively with minimal direction;
  • Delegate responsibilities, and check and approve creative materials, copy, layouts and production art to ensure they are in line with client and agency expectations and coordinate approval of same;
  • Partner with company leadership to develop processes and procedures to strengthen company;
  • Coach and inspire the growth and development of junior team members by providing consistent feedback, training, and growth opportunities;
  • Lead and participate in internal brainstorms, message development and media training;
  • Support business development process with deck preparation and presentations.

Job Qualifications.

  • Bachelor’s Degree;
  • 4+ Years of PR agency experience, including a management/leadership role. Consumer products and B2B + healthcare tech a plus;
  • Excellent oral and written communication skills and knowledge of AP Style;
  • Standing relationships with media;
  • Self-starter, who can complete tasks with little direction and can independently problem-solve based on a combination of experience and research;
  • Displays utmost professionalism internally and externally, with clients, partners, etc.;
  • Ability to share ideas and experience to foster positive strategic collaboration amongst team members;
  • A positive, analytical, and creative mindset to be used in identifying and approach challenges, inefficiencies, and ineffective processes with a solution-oriented mindset;
  • Passionate about solving our clients’ problems with strategic and creative solutions;
  • Ability to anticipate client needs, potential problems, and effectively problem solve;
  • A good and active listener, someone who reads people and those in a room well (and adapts their style and response accordingly);
  • Ability to effectively manage and prioritize multiple client projects and deadlines across teams;
  • Ability to understand client success extends beyond media relations; analyze business growth, media relations, and corporate communications in relationship to each other;
  • Is solutions-oriented, recommends solutions when problems arise, assists colleagues in problem solving, and seeks input from colleagues in problem resolution;
  • Exhibits effective communication skills. Uses different communication tools appropriately and is equally effective with each channel;
  • Ability to work in a dynamic environment through flexibility, resilience and a positive outlook;
  • A lifelong learner;
  • Understands the basics of consumer behavior, e-commerce channels and affiliate programs;
  • Experience with Cision, Meltwater and/or other journalist databases and reporting tools;
  • Proficient in Microsoft Office Suite.