Mutiny Island Vodka Taps Crowe PR as Strategic Communications Partner
Award-Winning PR Agency Joins Forces with Caribbean-Born, Mission-Driven Spirits Brand
SAN DIEGO and NEW YORK – April 1, 2025 – Crowe PR, an award-winning global integrated public relations agency, today announced its partnership with Mutiny Island Vodka, a mission-driven premium spirits brand. The agency is now supporting Mutiny Island Vodka with strategic communications, media relations, a thought leadership C-suite program and creative product launches, all designed to amplify brand awareness, engage new consumers and drive investor support. The addition of Mutiny Island Vodka expands Crowe PR’s diverse consumer client roster and reinforces its spirits industry expertise.
Mutiny Island Vodka, founded in 2017 by CEO Todd Manley, is the world's first breadfruit island vodka brand, crafted with nutrient-dense superfood breadfruit and pure Caribbean rainwater. Born from Manley’s passion for sustainability, agriculture and Caribbean culture, this premium spirit is distilled in St. Croix, U.S. Virgin Islands, using a zero-waste process. Its award-winning lineup includes the original double gold medal-winning Island Vodka and a bold infusions collection featuring Roots Ginger & Turmeric, Puerto Rican Coffee, Smoked Hot Pepper and more. Made sustainably with natural, sun-kissed ingredients, Mutiny Island Vodka delivers ultra-premium quality at an affordable price.
Beyond creating an exceptional spirit, Manley’s mission when founding Mutiny Island Vodka was to truly create an exceptional impact with sustainable superfood breadfruit. A single breadfruit tree can feed a family of four for life, absorb carbon dioxide and enrich the soil—making it a powerful force for good. The brand is proud to collaborate with likeminded organizations like The Trees That Feed Foundation, who plant breadfruit trees to enhance food security, create opportunities for local economies and better the environment.
“Mutiny Island Vodka’s unique brand story is rooted in sustainability and making a positive impact in the world one bottle, and tree, at a time,” said Todd Manley, founder and CEO at Mutiny Island Vodka. “My goal with Mutiny Island Vodka is to educate consumers on the incredible potential of breadfruit, and I’m confident our partnership with Crowe PR will ensure our message reaches new audiences to build a more sustainable future for all.”
Crowe PR is executing a strategic integrated PR campaign to promote Mutiny Island Vodka’s product portfolio, articulate the brand’s mission and share its compelling founding story, raising awareness regionally in target markets and across North America.
“Crowe PR is dedicated to elevating purpose-driven brands that leave a lasting impact, making our partnership with Mutiny Island Vodka a seamless fit,” said Natalia Barclay, senior director of communications at Crowe PR. “We’re excited to collaborate with the Mutiny Island Vodka team to spotlight their remarkable story and propel this category-defining brand to new heights.”
Mutiny Island Vodka is the latest addition to Crowe PR’s extensive spirits and RTD beverage roster including Skrewball Whiskey, Bear Fight Whiskey, Rabbit Hole Whiskey, Mary Dowling Whiskey, Mash & Mallow Whiskey, Suntide and more.
For more information, please visit www.crowepr.com and follow along on LinkedIn and Instagram at @crowepr. Contact us today at info@crowepr.com to learn how Crowe PR can take your brand to the next level.
About Mutiny Island Vodka
Born in the U.S. Virgin Islands and perfected during the storms of 2017, Mutiny Island Vodka is a double gold medal-winning premium spirit distilled with breadfruit and pure Caribbean rainwater. Made sustainably with natural, sun-kissed ingredients and crafted using a zero-waste distillation process, Mutiny Island Vodka delivers premium quality at an affordable price. Featuring delicate notes of citrus, melon and green banana, followed by a smooth, floral finish, Mutiny Island Vodka's versatile flavor profile shines neat, on the rocks or in cocktails for any celebration. For more information visit www.mutinyislandvodka.com.
About Crowe PR
Crowe PR is an integrated public relations agency specializing in amplifying brand awareness and driving business growth for mid-to-large-sized healthcare and technology, consumer goods and destinations, resorts and experiences brands. Headquartered in San Diego, with a second location in New York City, Crowe PR’s ROI-focused services include communications strategy, media relations, thought leadership, influencer marketing and social media management and marketing. An award-winning firm, Crowe PR has received numerous PRSA San Diego Bernays Awards, been named to PRNEWS’ 2025 Agency Elite Top 120 and recognized by the San Diego Business Journal as one of the Best Places to Work. The company has also been named to the esteemed Inc. 5000 list of the fastest-growing, privately-owned companies in America for three consecutive years. For more information visit www.crowepr.com.